By Jennifer Zick May 6, 2014 Partners Combine for National Reach

Growth continues for Magnet 360, Minneapolis-based partner, as the company today announces its acquisition of American Data Company (ADC) of Los Angeles.With this latest acquisition, Magnet 360 further establishes its West Coast presence and adds substantial experience to its professional services roster.

Founded in 2003, ADC is a Cloud Computing and technology services firm with a rich history of delivering digital marketing solutions for brands such as ebay, Live Nation, and Starwood Vacation Ownership. A strategic partner to both and ExactTarget (now a brand), ADC has deep technical knowledge across Salesforce clouds, has posted several award-winning solutions to the Salesforce AppExchange community, built the first-ever interface between Salesforce and ExactTarget, and has deployed hundreds of ExactTarget custom solutions.

Leading the acquisition for Magnet 360, Dan Mallin, co-founder and Managing Partner says, “This was a very thoughtful process on both sides, and we couldn’t be happier with the outcome. ADC is well-aligned to Magnet 360’s capabilities, culture, and vision, and we are excited to see our West Coast leadership and client services expanded as a result of our combination.”

The collective entity will operate as Magnet 360, with Josh Holtzman, founder of ADC, leading as Managing Director for Magnet 360’s western region, inclusive of both Los Angeles and San Francisco. “Joining forces with Magnet 360 allows us to provide the quality of services our clients have come to expect, on a larger scale, and with a greater depth of resources,” explains Holtzman. “Together, we can deliver solutions across the Salesforce platform, backed by professional resources across the country.”

Magnet 360 is no stranger to growth by acquisition. Just two years ago, Magnet 360 acquired Reside (founded in 2001) to establish its initial practice. Since then, the company has grown coast-to-coast with offices launched in New York, Chicago, San Francisco, and now Los Angeles.

Today, Magnet 360 is among Inc’s 500 fastest-growing privately held businesses, and has been named by Forbes as one of America’s Most Promising Companies. The company’s client roster includes brands such as 3M, Medtronic, Cargill, Honeywell, United Healthcare, and General Mills, among others.

About American Data Company:
Founded in 2003, ADC is a Cloud Computing and technology services firm, and a certified and ExactTarget implementation partner. ADC ranks in the top 25 percent of the Inc. 5,000 fastest growing companies list, and is named a “Best Place to Work” by the Los Angeles Business Journal.

About Magnet 360:
Magnet 360 is a marketing-technology consultancy and partner, based in Minneapolis, MN with offices in New York, Chicago, San Francisco, and Los Angeles. Led by managing partners Scott Litman, Dan Mallin, and Matt Meents, Magnet 360 has been named #360 on the Inc. 500 list of “Fastest Growing Private Companies” (2013), #34 on the Forbes top 100 list of “Most Promising Companies in America” (2014), and is a multi-year awardee for “Best Places to Work” (Business Journal) and “Top Workplace” (Star Tribune).

For more information about Magnet 360, contact

Posted in on May 6, 2014